The SIPP program can boost sustainability and shipping efficiency for Amazon FBA sellers. But SIPP offers even more benefits. Sustainability has been one of Amazon’s biggest priorities. That’s one reason Amazon created the SIPP (ships in product packaging) program. In 2023, Amazon shipped 12% of its products without using additional packaging. The program is available […]
Ad impressions are one of the go-to metrics among marketers and business owners when it comes to gauging the success of ad campaigns. What does ad impressions mean? Just as important, how can one use it as a tool to get good ROI on your Amazon ad spend? We’ll tackle all that and offer a […]
There are ways to save on Amazon shipping fees. Understanding and identifying them before creating your shipping strategy is critical. One of the many reasons buyers choose Amazon is its fast and affordable shipping. However, these shipping benefits come with a severe price tag: Amazon’s shipping costs 89.5 billion USD. Someone must pay these costs; […]
Staying on top of Amazon shipment tracking will help you boost customer satisfaction and operational efficiency. Do you track your shipment whenever you buy something online? If you answered yes, you’re no different than nine out of ten consumers, according to Verte’s research. Ordering Tracking and Visibility (Source – Verte via Business Wire) To […]
Compliance with the Amazon Variation Policy will save you from the consequences of having incorrect product listings. Amazon’s ecommerce presence continues to grow. In 2023, there were 310 million active sellers on Amazon. But even though merchants gravitate to Amazon, the retail giant has strict rules. The Amazon variation policy is one of them. If […]
As a consumer, have you ever Googled terms such as “Starbucks frappuccino” or “PlayStation 5?” If you answered yes, then you probably have an idea of the power of branded keywords. As a seller, brand keywords offer a wealth of benefits―from gauging your reputation to boosting your competitor research. Let’s explore the basics of these […]
